SEO & AEO 4 min read
Voice Search Optimisation for Local Businesses in Kenya
"Hey Google, where can I fix my phone near Westlands?" Here is how local businesses can show up when customers search by voice.
Insights
Practical digital growth insights
Advice for Kenyan businesses from the team that designs, builds and grows digital platforms every day.
159 articles
SEO & AEO 4 min read
Changing Your Domain Name Without Losing SEO
Moving from an old domain to a new one can wipe out rankings if done carelessly. Here is a step-by-step process to change domains safely.
Software Development 4 min read
Automating M-Pesa Payment Reconciliation for Your Business
Manually matching M-Pesa payments to orders and invoices wastes hours and causes errors. Here is how to automate reconciliation.
Website Design 4 min read
Startup Websites in Kenya: What to Build First and What Can Wait
Startups need to launch fast without wasting budget. Here is what a first website must have, and what can wait until you have traction.
E-Commerce 4 min read
Paybill vs Till Number: Which Should Your Business Use Online?
Paybill and Till numbers both accept M-Pesa, but they suit different businesses. Here is how to choose for online and in-person payments.
Website Design 4 min read
Website Launch Checklist: 30 Checks Before You Go Live
The week before launch is when small mistakes become expensive. Run through these 30 checks to launch without broken forms, lost rankings or security gaps.
E-Commerce 4 min read
Inventory Sync Between Your Shop and Online Store
Selling in a shop and online from the same stock causes overselling unless inventory is synced. Here is how to keep stock accurate everywhere.
SEO & AEO 4 min read
Entity SEO: Helping Google and AI Understand Your Brand
Search engines and AI no longer just match keywords; they recognise entities. Here is how to make sure they recognise your business correctly.
SEO & AEO 4 min read
YouTube SEO for Kenyan Businesses: Getting Videos Found
YouTube is a search engine too. Here is how Kenyan businesses can plan, optimise and use videos to reach customers and support their website.
Artificial Intelligence 4 min read
How to Build an AI Assistant That Knows Your Business
A custom AI assistant can answer customer questions around the clock, accurately, from your own information. Here is how they work and how to build one safely.
Software Development 4 min read
The Mobile App Development Process: From Idea to Play Store
What actually happens between "I have an app idea" and "it's live in the Play Store"? Here is the app development process, stage by stage.
SEO & AEO 4 min read
SEO Reporting: The KPIs That Actually Matter to a Business
Many SEO reports are full of numbers that do not matter. Here are the KPIs that show whether SEO is growing your business.
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